Peer directly with top OTT players via an Internet Exchange
Get EBB IX-Connect product brief.
What is an Internet Exchange?
An Internet Exchange (IX) or Internet Exchange Point (IXP) is a physical infrastructure which lets Internet service providers (ISPs), content delivery networks (CDNs), and other network providers exchange Internet traffic with one another, typically on a cost-neutral basis. Being connected to the infrastructure allows each network to connect to other networks and share traffic (also known as “peering”).
Latency is the latest currency
The current trend of business applications rely heavily on low latency connectivity to deliver the optimum user experience and business outcomes. Peering in the IX will ensure your business applications are connected via the shortest path possible to your end-users, hence unlocking the edge capabilities that your applications demand.
This EBB IX-Connect can be a stand-alone product or can be delivered as an integral add-on to our EBB Dedicated Internet Access (EBB DIA). EBB DIA is a complete solution that offers top-notch dedicated and secure internet access and has always been EBB’s main bread and butter as we design it for businesses that need greater internet capacity and an ‘always-on’ connection.
With IX-Connect as an add-on service, not only EBB customers are able to enjoy a fast and secure symmetric connection but they can also peer with all participating networks in the IX platform. Peering allows networks to exchange traffic at the lowest latency possible.
How does EBB IX-Connect work?
IX-connect is a layer 2 connectivity service that connects the customer network to the DE-CIX IX for peering purposes. Peering allows the customer network to have a direct BGP connectivity to the networks connected to the IX and exchange traffic with these networks in a settlement-free method. By settlement-free, it is referring to a mechanism that which both parties exchanging the traffic do not need to pay each other for the traffic they send to each other.
Lower latency to your content, and lesser distance to eyeballs.
Reduced Hop Count
Enhance your connectivity with lesser hop count.
Managed BGP Peering
Our BGP experts support network design, configuration, up until the monitoring and operation of BGP peering routers.
We ensure network resilience on top of your existing ISP connectivity at lower costs.
Access the world’s leading IX by just connecting to the EBB network. No extra equipment or infrastructure is needed.
Peering is the exchange of data on a cost-neutral basis. All kinds of networks like carriers, Internet Service Providers (ISPs), and network operators need to exchange data in order for the Internet to work. The data exchange is either agreed on a bilateral payment basis (for transit/upstream) or on a cost-neutral basis, also known as peering.
Latency is the delay between a user’s action and the response to that action from a website or an application – in networking terms, the total round-trip time (RTT) it takes for a data packet to travel. It is measured in milliseconds and Internet quality depends on it – the lower the latency, the better the user experience.
Interconnection is a connection between two or more parties in order to exchange data. In the context of telecommunications, interconnection is a physical link between either a carrier’s network and a data centre, or a carrier or ISP and their customers, or between multiple carriers, data centres, ISPs, enterprises etc. But when you look at it not only from the physical point of view, it becomes much bigger: Interconnection stands for “being connected”.
Border Gateway Protocol (BGP) is a routing protocol designed to exchange routing and reachability information between Autonomous System (AS) networks. BGP manages how data gets delivered between networks. AS networks have BGP-speaking routers that advertise or announce to other BGP-speaking routers they are connected to (called neighbours) the prefixes of IP addresses that they can deliver traffic to. BGP routers then use decision-making algorithms and policies established in AS-peering agreements to analyse the data they gather via the prefix announcements and choose which peer is best to send each packet of data to at any given time.